Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts

Monday, January 2, 2012

5 Ways To Increase Your Legal Nurse Practice



It's time to put into practice what you've been thinking about doing for awhile. Expand your Professional Legal Nurse Consultant (PLNC) practice. Here's five ways to do this:

1. Compile a list of fifty attorneys in your area. You want their name, email, address and phone. Send five personalized emails per day including all the PLNC services you can provide.

2. Call each attorney you emailed. For example, you'll send five emails today and tomorrow you'll follow up.

3. Mail each attorney a short letter. Brevity is important so use bullet points to list your PLNC services.

4. Write an article for the local bar association. This is your chance to shine. Tell the reader how you can help, citing your nursing experience and excitement for the job.

5. Get, or update, your Profile Listing on the Jurex Expert Directory. Be sure you add a photograph and post your resume at http://www.jurexnurse.com/about-expert-directory.

You're ready. Now begin.

Wednesday, November 16, 2011

To Negotiate Your PLNC Rate or Not? That Is The Question

Should you negotiate your hourly rate to review medical records? Consider these first: 1. You want the business; 2. You want the business; and 3. You want the business. So, the answer is clearly "Yes".

Now, how much should you reduce your hourly fee? You want the attorney to use your Professional Legal Nurse Consultant (PLNC) services again, so your interactions need to produce a win-win outcome. Start at $150/hour and realize you need to compromise. Does $125/hour sound good? $115? $100?

Caution: Do not go below $100/hour, if you can avoid it, because it becomes the floor, or ceiling, for your next interactions with this attorney. Plus, you want your PLNC services to viewed as valuable.

Saturday, January 1, 2011

New Years Resolution Number One - Become a Successful Professional Legal Nurse Consultant

What does it take to become a successful Professional Legal Nurse Consultant (PLNC)? A little determination, some drive and a few tools. We'll help you with these.

Let's start with determination. Make this the time you get your career in gear. Not PLNC certified yet? Then get certified. No excuses. There are four ways to get certified as a PLNC: Live Course, Video Course, Audio Course or E-Course. And, there are four live Spring 2011 courses - Atlanta, Nashville, Cincinnati and Chicago. Already PLNC certified? Register for the Unlimited Mentoring Program where you can get help with your questions.

Put some drive into the equation. Do something. Get a 2011 calendar and write down/enter what you're going to do first. For example, if your'e already PLNC certified, you're going to post your Profile Listing on the Jurex Expert Directory. Not PLNC certified, you're going to register for a live course and get $50 off for early registration, PLUS until Jan. 15 we are giving a New Year's discount of an additional $20 off. So, you're saving $70.

A few tools are all you need now. 1. Read, or reread, the PLNC textbook. It's written in an easy-to-understand manner and contains lots of helpful information and tidbits. 2. Take a Jurex e-course. For example, take the e-course "PLNC Practice Basics" or "Practical Technological Solutions". 3. Vow that you're going to do one thing this month to further your Professional Legal Nurse Consultant career.

Go on and take one step. We're here to help you.

Sunday, May 16, 2010

Start Marketing Your Nursing Skills Now - Include Your Legal Knowledge, Too!

You got certified as a Professional Legal Nurse Consultant (PLNC), now it's time to get going and start reviewing medical-legal cases. You can do it, but where do you start? Use these three steps below to get going:

1. Be sure to create your profile listing on the Jurex Expert Directory. Simply login and create your profile listing. Feel free to upload a photograph of you or your resume. It's easy.

2. Promise yourself you'll send out "X" amount of emails to attorneys. Start small and add more email addresses as you get them. Even if you send out only ten emails, that's ten more than you did yesterday.

3. In your emails to attorneys, be sure you include a very brief description of the services you can provide. Bullet point it. No one has time, nor the desire, to read long paragraphs anymore.

Start now. There's no time like the present.

Friday, March 5, 2010

Easy Ways To Locate Other Medical Expert Witnesses

You're reviewing the medical records in a case as a Professional Legal Nurse Consultant (PLNC) and your attorney asks if you know if a physician expert witness. How do you find a physician expert witness? Simple - go to www.jurexdoctor.com. Here are some things to consider:

Get paid for your referral. Remember, there's no such thing as a free lunch. If you provide the name of a physician who serves as a medical expert witness, you should be paid a referral fee.

What is the amount of your referral fee? Depends upon the market, but you're generally looking anywhere from $250 - $1000. The case could not go forward without the medical expert witness, so what you bring to the table is absolutely essential.

When do you get paid? You should seek your referral fee as soon as possible. Send an invoice for the amount of the referral fee to the attorney. Attorneys are used to paying for this service. Your referral fee should not be contingent upon the ultimate outcome in the case. Remember your ethics and it should serve you in good stead.

Providing other medical expert witnesses is another service you, as a PLNC, can provide. This could be a valuable source of income for you and win-win for both you and the attorney.

Friday, January 29, 2010

Marketing Your PLNC Business Online

There are so many outlets to market your Professional Legal Nurse Consultant (PLNC) business online. Where do you start? Pick three tools and start using them.

1. Twitter: Easy to sign-up and get started immediately. But wait, you need a name so people can follow you. Use your company name, if it's easy to remember, or your name. Then, proceed to post relevant, useful tweets that are 140 characters or less. You must make your posts useful or people will stop following you.

2. Jurex Expert Directory: In today's environment, you need to be accessible via internet. Be sure you've created a profile in the Jurex Expert Directory so attorneys can find you. It's FREE with your PLNC certification and FREE with your PLNC certification renewal. Add your photo, download your resume and add your comments.

3. LinkedIn: Why not get on LinkedIn and start connecting and reconnecting with others? It's amazing how many people you can actually reach this way.

While there are lots of ways to reach people, start with just three. Dedicate even just a little time to these and watch your PLNC blossom.